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Making a Book Cover

* You will take elements from the story that made an impact on you and design a new cover for the book.

*The cover should be interesting to kids TODAY and make them want to read the book.

* Be true to the story but also make it visually interesting.

Marketing Campaign

* Write a Marketing Plan to sell your book. Imagine that you have just read your book and decided to publish it. Your publishing company will need to create a marketing campaign to convince others to buy the book (and make you MONEY)!

Write Your Plan

* Where will you sell your books?
* Who is your target audience?
* To which other books will compare your book?
* In which formats will you produce your book?
* How will you advertise (magazine ads, commercials, online)?
* Elements of Your Plan

Your Marketing Campaign Should Contain

* A written marketing plan
* A new book cover
* A sample ad or book trailer (print ad, commercial, online ad, etc) which shows the best aspects of the book.
* A written blurb about the book that you will ask online sellers or libraries to post (must be your own words).

Book Fair

On the due date, all book sellers (presenters) will present their ad campaigns to the buyers (students in class). The buyers will choose five books from the presentations that their stores will purchase. Hopefully your book will be one of the books purchased the most!
Book Fair is Friday, September 17.